We Educate at Scale

THE CIMPATICO APPROACH

Learning Journeys

We use a sophisticated approach to structure Learning Journeys for all levels of learners, different industries and/or roles, use cases, and best practices, and then we produce dozens of interviews concisely exploring important topics.

DEVELOP EDUCATION ROADMAP

We work extremely hard to develop an in-depth understanding of what content needs to be produced to educate professionals in your category. In some cases, we're analyzing transcripts from over 1,000 YouTube videos, hundreds of blog posts, SEO keyword search data, and more to develop a learning journey that will educate buyers from A-Z.

PRODUCE INSIGHTFUL INTERVIEWS

Once we've developed a learning pathway, we get to work recording conversations with your subject matter experts, client champions, partners, and even investors. Our process requires *minimal* effort on part of client teams. We also host panel discussions with visionaries from across the industry and bring them together with your leaders to produce insightful conversations that helps buyers build confidence in your firm.

VIDEO MARKETING

Simple, Clear, and on Target

The most compelling content you can provide prospective buyers are concise conversations featuring your executives, customers, and partners talking about their work and insights.

Tech buyers spend 27% of their time independently researching online. It's critical that you have a content library tailor made for their learning needs. At Cimpatico, we think just like our professional peers and given that we're often outsiders to a given technology, we're able to dive deep with fresh eyes.

MEDIA CONTENT PLAN